UCLA Anderson Conference
Can California Grow in the Dark? Part 2: Managing a Downturn
Where is the Economy Heading and Why?


June 28, 2001
Korn Convocation Hall
The Anderson School at UCLA


1:00pm - 1:30pm
Registration

1:30pm - 2:45pm
Energy Crisis


Keynote Speaker: Pete Wilson, Former Governor of California

In 1996, California Governor Pete Wilson signed a landmark bill that promised new competition bringing lower electricity rates for all californians. Today, that promise has failed to come true. What happenned? Hear the former governor discuss the origins of California's current energy plan and what has gone wrong and right, since the passage of AB 1890.

  • Has the current Administration given the energy crisis a bad name?
  • What has been the State's response to the power Crisis? What should it be?
  • Is California in danger of becoming less competitive?
  • What is the future of the energy crisis and its implications for wholesale markets?
  • Hpw will consumers be impacted? How will this impact state finances?


  • Moderator:
    Stephen L. Baum, Chairman, President & CEO, Sempra Energy

    Peter Navarro, Associate Professor, Graduate School of Management, UC Irvine
    Fred Furlong, Vice President, Financial and Regional Studies, Federal Reserve Bank of San Francisco
    Kathleen Connell, California State Controller

    2:45pm - 3:45pm
    Managing in a Downturn: An Unfamiliar Problem

  • Building brand when sales are slow
  • Who, when and how to lay off
  • When Just-in-Time is way too early
  • Using new internet-based tools to manage your way out of a prolem
  • Is B2B the Solution or Not?

    Moderator:
    Duke Bristow, Associate Researcher, Price Center for Entrepreneurial Studies

    Dominique M. Hanssens, Bud Knapp Professor of Marketing, The Anderson School
    Caroline W. Nahas Managing Director, Southern California Korn/Ferry
    John E. Armstrong, Director, Deloitte Consulting

  • 3:45pm - 4:00pm
    Break

    4:00pm - 5:00pm
    The Economic Outlook for California and the Nation

    Rounding out the panel discussions is the unveiling of the UCLA Anderson Forecast's latest economic projections with a focus on energy and the joint economic report with CERA for the Nation and the State, including the quantitative impact of the State's power troubles and update of the national recession outlook.

  • Can the Fed prevent a national recession?
  • Will California join the nation in recession?
  • How will california real estate be affected?
  • What happens to the power crisis when the ratepayers revolt?

    Moderator:
    Christopher Thornberg, PhD., Senior Economist, UCLA Anderson Forecast

    Edward Leamer, PhD., Director, Ucla Anderson Forecast
    Tom Lieser, PhD., Senior Economist, UCLA Anderson Forecast
    Mike Zenker, Director of Western Energy, Cambridge Energy Research Associates (CERA)

  • 5:00 - 6:15
    Cocktail Reception open to all attendees

    6:15 - 7:30
    Dinner Program
    "Fixing Supply and Demand for Power in the United States: Answers that can work"



    Power--and the lack of it. Important lessons have to be learned in California about what happens when there simply isn't enough electricity to meet the demand. What will bring supply and demand back into balance at fair prices? As we sift through the conflicting claims and counterclaims, the most important thing is to focus on the answers to the following questions:

  • What will reduce demand for power?
  • What will increase power supplies?

    Stephen L. Baum, Chairman, President & CEO of Sempra Energy, will give his perspectives on the answers

    Until the basic laws of supply and demand are repealed, those two questions must be answered. Everything else is just a sideshow.